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Incogni vs DeleteMe: compare the removal work

Incogni Standard had the lower observed annual price for one person: $95.88 versus $129 for DeleteMe Standard. But DeleteMe’s plan advertises custom requests and phone support; Incogni puts those features in Unlimited at $179.88 annually. Choose by the work you need, not price alone.

Three exact plans, not two interchangeable brands

US prices seen on September 8, 2026 and unchanged on September 15, 2026. Features are as advertised, not tested.

Scroll the table sideways to compare all columns.

One-person annual plan Incogni Standard Incogni Unlimited DeleteMe Standard
Annual advertised charge $95.88 $179.88 $129
Monthly equivalent, not monthly billing $7.99 $14.99 $10.75
Routine coverage Advertised 420+ broker sites Same advertised routine list Plan-specific list; see the coverage section below
Custom removal requests Not included in this plan Included; advertised 3,000+ additional sites Included in the displayed plan
Progress reports Monthly Monthly Quarterly
Phone support Not advertised in this tier Advertised Advertised, plus personal expert

Sources: Incogni pricing, DeleteMe pricing. We selected 1 Year → Single on DeleteMe; its default displayed a two-person, two-year offer. Incogni’s page was set to USD and annual billing. Taxes may add to the charge. DeleteMe costs $33.12 more than Incogni Standard; Incogni Unlimited costs $50.88 more than DeleteMe. Those differences are our arithmetic, not a forecast of long-term savings. Confirm the price at checkout.

Coverage counts do not prove better removal

Routine broker coverage and a custom-request service are different things. Do not treat Incogni’s additional custom sites as thousands of routine scans, or assume a DeleteMe custom request will succeed for any URL. Ask about the exact sites exposing your information before buying.

DeleteMe’s Standard US list, updated August 6, includes Whitepages, Spokeo and BeenVerified. Its broader directory separately marks higher tiers, international plans and custom requests. That directory’s headline total is not Standard routine coverage.

Incogni’s terms say requests are electronic; it cannot submit for you when a broker requires postal mail or telephone. Some requests need your own verification. DeleteMe’s terms say its list can change and it does not remove everything online. Neither provider guarantees that third parties will honor requests.

Incogni advertises recurring removals and monthly reports; DeleteMe describes scans and removals throughout the year and quarterly reports. How often you get a report doesn’t tell you how often each site is rechecked, and neither company says.

What you authorize, and what still needs you

Incogni requires identifying information and signed authorization to request removals. DeleteMe’s terms grant a limited power of attorney for removal work until cancellation. Both describe sharing identifying data with brokers to fulfill requests. Read the Incogni terms and DeleteMe terms before granting that authority.

Our advice: keep a list of your target profiles, verify any unexpected request for more information through the provider’s own support, and do not interpret an activity report as proof that every copy has disappeared.

Renewal and refunds are different commitments

Incogni: renews automatically unless canceled before renewal. Turning off renewal preserves access through the paid term. Its 30-day guarantee applies to the initial purchase, once; US renewals are not covered by that guarantee. Purchase-channel rules and applicable law can differ. Account deletion is not a refund request. Incogni terms.

DeleteMe: individual subscriptions renew automatically. Its published policy offers a full refund before the first Privacy Report and a prorated refund for unused time afterward, subject to its misuse exclusion. DeleteMe refund help · Individual-user terms.

Neither company guarantees a future renewal price, so save the billing terms and check your renewal notice. In the US, DeleteMe’s refund for unused time is more flexible than Incogni’s first-purchase guarantee. We haven’t tested a refund with either.

When to buy neither, or stay where you are

Try free people-search opt-outs if a few known profiles are the problem. California residents should also consider DROP, a free state service with its own scope and processing timeline. A subscription is optional.

Stay with an existing service when it covers your important listings at an acceptable cost. Before switching, compare those listings, your remaining paid time and refund terms. Your records and settings may not transfer. If you need to contain exposed credentials, payments or identity information, use recovery steps first. Neither removal plan is evidence that an unexpected message is genuine.

Our recommendation and evidence limits

Choose Incogni Standard for the lower observed annual cost only if routine coverage is enough. Compare DeleteMe Standard when its custom-request and support features matter; include Incogni Unlimited in that decision. The category guide helps decide whether paid removal is the right job at all.

This comparison is based on each company’s public plans and terms. We didn’t sign up, measure removals, time support or test cancellation, and it isn’t a ranking of the whole market. Prices checked September 8 and 15, 2026; next review October 13. Direct links below have no affiliate tracking. Editorial method.

Check the current merchant terms

Direct links, no affiliate tracking. Confirm the plan, billing date, renewal amount and applicable policy before enrolling.