How to remove your personal information from the internet
Editorially reviewed · Last updated September 8, 2026
You can get a lot of your personal information taken down — for free — by opting out of the data-broker and people-search sites that publish your name, address, phone, and relatives. It's tedious rather than hard, and some profiles reappear, so it's a recheck-every-few-months habit, not a one-time fix. Here's how to work through it.
1. Find where you're listed
You can't remove what you haven't found, so start by mapping it.
- Search your own name plus your city in a search engine, and note the "people-search" sites that come up showing your address, phone, age, and relatives (Whitepages, Spokeo, BeenVerified, and the like).
- Search your phone number and your email too — different brokers index different things.
- That list of sites is your to-do list for the opt-outs below.
2. Opt out of the people-search sites
Most people-search sites offer opt-outs for certain information. Find the site’s official instructions, or search its name plus “opt out.”
Requests are free when you submit them yourself and may require identity verification. Some details remain in public records or other people’s reports. Recheck periodically for new listings.
See the FTC’s people-search guide.
3. Use your legal right to delete
Depending on where you live and which business holds the data, you may have a right to request deletion. Coverage and exceptions matter; deletion is not guaranteed.
- California (CCPA/CPRA), the EU and UK (GDPR), and a growing list of US states give you the right to ask a company to delete the personal data it holds on you.
- Look for a "Do Not Sell or Share My Personal Information" link or a "data subject request" / "privacy request" form.
- Deletion and opting out of sale or sharing are different requests. Some data may be retained for legal obligations or other exceptions. Check California’s CCPA guidance or the UK ICO’s erasure guidance for the rules that apply.
California residents: consider free DROP
California’s DROP service lets residents submit one free deletion request to registered data brokers. Eligibility verification is required. Since August 1, 2026, brokers must access requests at least every 45 days; status updates can take up to 90 days.
A request does not mean every record has already disappeared. Matching, legal exemptions and the broker’s records affect the result; “not found” is not proof that no information exists elsewhere. See CalPrivacy’s explanation of deletion statuses. This is a California-resident option, not a nationwide deletion guarantee.
4. Lock down the source
Limit what you publish as well as requesting removals.
- Review social-media visibility and remove contact details you do not want public.
- Review app and account privacy settings.
- Follow the FTC’s personal-information protection guidance.
A removal subscription does not configure your social accounts or replace account security.
When would paying add something?
Consider paid help if you want someone else to manage repeated opt-out requests. First list the sites that matter to you, then check routine coverage, custom-request rules, reporting, rechecks and cancellation. Those are separate from promises to prevent scams.
If you can manage the free requests, there is no need to buy. If you still want help, compare data-removal approaches, then the exact plans. The FTC’s people-search guide explains what to ask a paid service. For unwanted calls, see call filtering separately.
Frequently asked
Can I really remove my personal information from the internet for free?
How do I opt out of people-search sites like Spokeo or Whitepages?
Are paid data-removal services worth it?
Why does removing my info reduce scam calls and texts?
Sources
- 01How To Protect Your Privacy Online— Federal Trade Commission
- 02Protect Your Personal Information From Hackers and Scammers— Federal Trade Commission